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Melbourne, Victoria, Australia beBeeInfluencer Full time $90,000 - $120,000
Influencer Marketing Lead

As a seasoned influencer marketing specialist, this dynamic role presents the opportunity to spearhead and grow our influencer marketing initiatives.

This position requires an expert in developing and executing strategic influencer marketing campaigns that align with brand objectives. It also involves identifying and engaging top-tier influencers across platforms like Instagram, TikTok, and YouTube.

  • Develop and execute influencer marketing strategies aligned with brand goals.
  • Identify and engage skincare influencers across platforms including Instagram, TikTok, and YouTube.
  • Negotiate contracts and oversee deliverable timelines.
  • Manage relationships with influencers and agencies.
  • Collaborate with social media, content, PR, and product teams to align messaging.
  • Plan and execute social campaigns and influencer activations around product launches and events.
  • Monitor, analyze, and report on influencer campaign performance.
Key Skills & Qualifications
  • 2+ years of experience in influencer marketing, preferably in skincare or beauty.
  • Bachelor's degree in Marketing, Communications, or related field.
  • Strong knowledge of social media platforms and content trends.
  • Excellent communication, negotiation, and relationship-building skills.
  • Proficiency in influencer platforms/tools and data-driven campaign analysis.
  • Passion for skincare and understanding of brand aesthetics.
We Offer
  • A competitive salary package.
  • Exclusive discounts on consumer health, wellness, and beauty products.
  • Free membership to a leading health and wellness platform.
  • 12 weeks paid parental leave.
  • A supportive and friendly team culture.