Senior Marketing Strategist

2 weeks ago

Ingleburn, New South Wales, Australia PARTALE Full time

Marketing Manager

About the Role

We are seeking an experienced marketing professional to join our team at PARTALE as a Marketing Manager. The successful candidate will be responsible for driving marketing initiatives that drive revenue, increase customer engagement, and build brand awareness.

Key Responsibilities

  • Develop and Implement Marketing Plans
    • Develop and ensure marketing plans are aligned with objectives and values of the business.
  • Advertising and Promotions
    • Plan and execute advertising campaigns, promotions, and other marketing initiatives to increase brand visibility and drive sales.
  • Digital Marketing
    • Oversee digital marketing efforts including website management, social media marketing, email marketing, and search engine optimization (SEO) to expand the online presence of the business.
  • Content Creation
    • Develop and oversee the creation of high-quality content, including website content, blog posts, social media posts, videos, infographics, and more.
  • Brand Identity
    • Develop and maintain the brand identity of the business, ensuring consistency across all marketing channels and communications.
  • Community Engagement
    • Develop and implement community engagement initiatives to foster positive relationships with local communities and target demographics.

Requirements

  • Experience
    • 3+ years' experience in a similar market role.
  • Skills
    • Strong verbal and written communication skills.
    • Strong understanding and success in working with a sales-led business.
    • Excellent time management and organisation skills, with the ability to multi-task in a fast-paced environment.
    • Problem-solving mindset with an ability to draw meaningful business insights from data analytics and prepare reporting.

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