Digital Marketing Strategist
4 days ago
Unlock Your Potential as a Digital Marketing Specialist at USANA Health Sciences
We are seeking an enthusiastic individual to join our Marketing team as a Digital Marketing Specialist at our Sydney office. As the primary communications expert across Australia & New Zealand, you will develop and deliver impactful awareness, consideration, and conversion campaigns that engage and inspire channels, customers, and prospects.
The Role:
- Collaborate with the Marketing Manager to drive awareness, interest, and engagement across various touchpoints.
- Design and implement full-funnel campaigns across digital channels, including email, social media, paid advertising, and search engine optimization.
- Lead the social media strategy across all paid, owned, and earned channels.
- Apply creative approaches to develop concepts, create content, write promotional copy, and produce visually compelling digital assets.
- Create and deliver clear, actionable creative and performance marketing briefs to guide project execution.
- Monitor analytics and provide data-driven recommendations to optimize investment and campaign performance.
- Stay up-to-date on industry and marketing trends, using insights to adjust strategies and practices.
- Support the Marketing Manager and senior management in delivering successful business outcomes.
Requirements:
- A minimum of 3 years' experience in a digital marketing role.
- Bachelor's degree in marketing or communications, or a related field.
- Effective time management and organizational skills, with the ability to meet deadlines.
- An analytical mind with the ability to think critically.
- Excellent communication, presentation, and writing skills.
- Demonstrated results-driven website traffic and new customer acquisition.
About USANA:
Since 1992, USANA has provided the world with high-quality products focused on nutritional supplements, skincare, and a healthy lifestyle. Our commitment to excellence goes beyond our products; we strive to empower a global family of employees based in over 20 markets worldwide.
As a member of our team, you will embody our culture and live our company values: Excellence, Integrity, Health, and Community. We prioritize diversity, equity, and inclusion, creating a workplace where all employees feel valued and included.
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