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Head of Brand Management
2 months ago
About the Role:
This is a strategic and operational leadership position that sets the direction for the Marketing function within the SEAU MX Business. The successful candidate will be responsible for forging a cohesive team and collaborating with key stakeholders to execute and deliver on metrics within the MX Business.
Key Responsibilities:
- Lead and manage a team to develop and execute marketing campaigns, product capabilities, and technical solutions.
- Oversee marketing budget and sales/revenue targets for the MX Business.
- Develop and implement a flagship launch marketing strategy that balances HQ and local objectives.
- Coordinate marketing activities across the MX Business unit to achieve brand awareness, consideration, and conversion metrics.
- Collaborate with HQ, RHQ, and key local stakeholders to leverage Samsung resources and achieve MX financial goals.
- Define and drive audience strategy, targeting, performance, measurement, and ROI for MX customer life cycle activities.
- Develop a commercial framework for investment to optimize SEAU MX ROI.
- Identify areas of opportunity and source of growth to improve sales volume and quality of Galaxy customer base.
- Oversee and align brand, experiential, social, and digital marketing activities within MX.
About You:
- Minimum 10 years of experience in product and marketing, with a strong background in consumer and mobile electronics.
- Minimum 10 years of management experience, with a proven track record of leading high-performing teams.
- Strong execution experience balanced with strategic agility, with a high level of business acumen and effective communication skills.
What's in it for you:
- Competitive salary and benefits package.
- Generous discounts on company products and services.
- Access to wellbeing platform and heavily discounted gym membership.
- Onsite parking and other perks.
