Creative Content Specialist

5 days ago

Brisbane, Queensland, Australia beBeeCopywriter Full time $90,000 - $110,000

Job Title: Content Copywriter

About the role:

We are seeking a highly skilled and creative individual to craft compelling copy for our digital platforms.

To excel in this position, you need strong attention to detail, innovative thinking, and excellent analytical skills. Collaboration with cross-functional teams and understanding of integrating product and legal considerations are essential.

You will work closely with our creative team to develop campaigns that meet our brand's tone of voice and messaging goals.

The ideal candidate will have a growth mindset, thrive on challenges, enjoy personal development, and be adaptable.

Key Responsibilities:

  • Assist in content development and alignment across all channels, collaborating with partners on SEO articles and blogs, and creating engaging SEM ad copy and social media content.
  • Optimise web content for conversions, support campaign rollouts, and develop copy to enhance engagement, acquisition, and brand health.
  • Create engaging, action-driving copy that maintains our brand voice and simplifies complex concepts for user-friendly content, tailored to different customer segments.
  • Manage content schedules, collaborate across teams and with agencies, ensure error-free output, and continuously improve through performance metrics, testing, and feedback.
  • Follow and improve delivery policies and processes, promoting continuous improvement within the team.
  • Streamline processes for efficiency and compliance and recommend enhancements for copy capabilities.
  • Effectively manage stakeholder communication and ensure consistent, high-quality team outputs.

About You:

For this role, we require:

  • A degree, TAFE Diploma, or relevant industry experience.
  • Experience in creative and copywriting (5+ years is a general indicator).
  • An understanding of highly regulated industries.
  • Excellent presentation, verbal, and written communication skills.
  • An understanding of the creative and production process, with the ability to collaborate effectively with a team of creatives and production personnel.
  • Proficiency in Microsoft Office products, including Word, Outlook, and PowerPoint.
  • Expertise in writing for specific target customer segments.
  • A strong interest in writing, popular culture, and new advertising trends and techniques.
  • The capability to work strategically with minimal supervision while being a supportive team member.

About Us:

We believe in challenging the status quo and delivering awesome insurance solutions. We pride ourselves on our diversity and individuality, both among our employees and the customers we serve. Our company values - dynamic, human-focussed, awesome service, honest, and passionate - guide everything we do.

We're looking for people who share our values and want to be part of a team that is making a difference in the insurance industry.

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