Global Channel Development Lead

2 weeks ago

Armidale, New South Wales, Australia beBeeProduct Full time $100,000 - $150,000
About the Role:
We are seeking a seasoned Channel Manager / Product Marketing Specialist to lead our channel management efforts with a strong focus on Amazon sales and product marketing. This role involves leading the development and execution of our Amazon channel strategy to drive product visibility, sales, and profitability.

About Us: Our company is a fast-growing global business focused on delivering high-quality first aid and wound care products to both the workplace and consumer sectors. We offer a unique opportunity for career growth and professional development in a collaborative and innovative work environment.

Key Responsibilities:
  • Lead the development and execution of our Amazon channel strategy to drive product visibility, sales, and profitability.
  • Grow our global relationship with Amazon account managers.
  • Manage the day-to-day operations of our Amazon account, including listings, advertising campaigns, inventory management, and performance analytics.
  • Optimize product listings with effective SEO, A+ content, and enhanced brand content to improve discoverability and conversion rates.
  • Build and implement promotional strategies, including Lightning Deals, Coupons, and Amazon Advertising (Sponsored Products, Sponsored Brands, and DSP).
  • Analyze and report on sales performance, adjusting strategies based on data insights, competitive analysis, and industry trends.
  • Collaborate with Amazon Vendor or Seller Support to resolve issues and ensure compliance with Amazon's policies and best practices.

Channel Management Beyond Amazon: Develop and manage relationships with other e-commerce channels, retail partners, and distributors to maximize reach and revenue. Implement co-marketing initiatives with key partners to increase product visibility and drive sales. Oversee the partner onboarding process, ensuring all partners are fully equipped with the necessary tools, product knowledge, and marketing materials. Monitor channel performance, providing reports and insights to guide decisions and improve channel efficiency.

Product Marketing: Work alongside product development and the wider marketing team to fully understand and define product features and unique selling points, creating clear and compelling marketing messages. Develop go-to-market strategies for new product launches, ensuring optimal placement on Amazon and other sales channels. Working with the wider marketing and graphic design department, create and manage product marketing assets, including product descriptions, images, and videos for use across all channels. Conduct competitive analysis to understand market positioning and pricing strategies, making recommendations for optimisation. Perform keyword research and write product marketing collateral, titles, and USPs to optimise both digital shelf velocity and SEO.

Qualifications: The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field and 3+ years of experience managing Amazon Vendor or Seller Central accounts and related e-commerce platforms. In-depth knowledge of Amazon's algorithms, advertising platforms, and best practices for maximising sales and visibility is essential. Proven track record of driving growth and profitability on Amazon and other e-commerce channels is required. Strong project management skills with the ability to execute multiple initiatives across teams are also essential. Experience with Amazon and SEO tools (e.g., a Hrefs, SEM Rush, Ad Words, Helium 10, Jungle Scout, or similar) for SEO, product research, and analytics is preferred. Proficiency in CRM and marketing automation tools (preferably Salesforce) is also desirable. Strong analytical skills with the ability to interpret data, generate insights, and drive strategic decisions are critical.

What We Offer: A competitive salary and benefits package at a global company, relocation bonus available, tree-change opportunity in a thriving regional community renowned for its waterfalls, national parks, café culture, and extensive schooling options, opportunities for career growth and professional development, a collaborative and innovative work environment, and working with one of the sector's fastest-growing companies (averaging 33% YOY growth).

  • Channel Manager

    2 weeks ago

    Armidale, New South Wales, Australia Aero Healthcare Global Full time

    About Us Aero Healthcare Australia is a fast-growing global company focused on delivering high-quality first aid and wound care products to both the workplace and consumer sectors.We are seeking a highly experienced Channel Manager / Product Marketing Specialist to lead our channel management efforts with a strong focus on Amazon sales and product...

  • Channel Manager

    3 days ago

    Armidale, New South Wales, Australia Aero Healthcare Global Full time

    About UsAero Healthcare Australia is a fast-growing global company focused on delivering high-quality first aid and wound care products to both the workplace and consumer sectors. We are seeking a highly experiencedChannel Manager / Product Marketing Specialistto lead our channel management efforts with a strong focus on Amazon sales and product marketing....

  • Channel Manager

    3 weeks ago

    Armidale, New South Wales, Australia Aero Healthcare Global Full time

    About UsAero Healthcare Australia is a fast-growing global company focused on delivering high-quality first aid and wound care products to both the workplace and consumer sectors. We are seeking a highly experienced Channel Manager / Product Marketing Specialist to lead our channel management efforts with a strong focus on Amazon sales and product marketing....

  • Channel Manager

    3 weeks ago

    Armidale, New South Wales, Australia Aero Healthcare Global Full time

    About UsAero Healthcare Australia is a fast-growing global company focused on delivering high-quality first aid and wound care products to both the workplace and consumer sectors. We are seeking a highly experienced Channel Manager / Product Marketing Specialist to lead our channel management efforts with a strong focus on Amazon sales and product marketing....

  • Product Channel Strategist

    2 weeks ago

    Armidale, New South Wales, Australia beBeeEcommerce Full time $120,000 - $150,000

    Job Title: Product Channel StrategistAbout UsWe are a rapidly growing company dedicated to delivering high-quality healthcare products to the workplace and consumer sectors.The successful candidate will lead our product channel management efforts, focusing on Amazon sales and product marketing.This role requires an individual with attention to detail,...

  • Global Sales Catalyst

    2 weeks ago

    Armidale, New South Wales, Australia beBeeProductivity Full time $80,000 - $120,000

    As a key player in our sales and product marketing efforts, we are seeking an experienced Channel Manager to lead our channel management strategy with a strong focus on Amazon.Key ResponsibilitiesDevelop and execute our Amazon channel strategy to drive product visibility, sales, and profitability.Grow our global relationship with Amazon by optimising product...

  • Lead STEAM Development Specialist

    4 days ago

    Armidale, New South Wales, Australia beBeeSTEAMLedger Full time $89,663 - $98,556

    Job TitleA STEAM-focused position is available for an experienced professional to lead and develop interactive activities for regional NSW schools.

  • Graphic Designer

    2 weeks ago

    Armidale, New South Wales, Australia Aero Healthcare Global Full time

    OverviewAero Healthcare has the vision to be the accepted global leader in the first aid and consumer wound care sector, manufacturing products that deliver superior outcomes and generate strong brand loyalty. Our brand is trusted and respected both in Australia and Internationally. We are currently seeking a reliable and switched-on Graphic Designer to join...

  • Graphic Designer

    1 week ago

    Armidale, New South Wales, Australia Aero Healthcare Global Full time

    OverviewAero Healthcare has the vision to be the accepted global leader in the first aid and consumer wound care sector, manufacturing products that deliver superior outcomes and generate strong brand loyalty.Our brand is trusted and respected both in Australia and Internationally.We are currently seeking a reliable and switched-on Graphic Designer to join...

  • Strategic Project Development Lead

    7 days ago

    Armidale, New South Wales, Australia beBeeProjectManager Full time $129,000 - $142,000

    About the RoleThe Senior Project Officer will lead project teams to deliver milestones and outcomes for NSW Resources Information Management projects and initiatives. The successful candidate will have a proven track record in project management, strong communication skills, and advanced stakeholder management abilities.Duties and ResponsibilitiesDevelop and...