Transformation Director for Global Marketing Excellence
5 days ago
We are seeking an accomplished Transformation Director to spearhead our marketing excellence strategy, driving business growth and societal impact at the University of New South Wales.
Job Description- This leadership role will oversee the transformation of our marketing and content pillar, focusing on building audience marketing capability and delivering high-quality campaigns.
- You will lead a team of six to seven members and collaborate with external stakeholders to shape and execute data-driven marketing strategies.
As a seasoned leader, you will possess strong influencing skills, commercial acumen, and experience in complex matrix organisations. You will drive change, manage ambiguity, and lead with agility, fostering a culture of collaboration and high performance within your team.
Key Responsibilities- Lead the Marketing & Content team, championing a customer-focused, commercially oriented service that leverages data-led creativity.
- Create compelling marketing and content strategies for B2C and B2B audiences, aligning with global best practices and supporting domestic and international market opportunities.
- Oversee UNSW brand governance, protecting and enhancing the university's reputation across all audiences.
- Manage external agencies and internal teams to deliver integrated marketing activities effectively and efficiently.
- Drive the Marketing and Content operating model transformation, cultivating a culture of collaboration, excellence, and continuous improvement.
- You hold a relevant degree and extensive experience in marketing, content, and campaigns or equivalent industry knowledge.
- You have proven transformation leadership experience in complex matrix organisations, with the ability to lead self and others through ambiguity and change.
- You possess advanced stakeholder management and relationship development experience, including sophisticated influencing skills.
- You have strong commercial acumen, understanding sales and marketing performance levers, and a proven track record in financial/budget management.
- You are an outstanding written and verbal communicator, able to articulate complex information clearly and succinctly.
- You have senior-level client-side experience with high-profile brands, demonstrating successful leadership of strategic direction and delivery/execution across brand development, marketing, content, digital, media, and sponsorship.
- Flexible Working Options (work from home, flexible hours etc)
- Additional 3 days leave during December festive period
- Career development opportunities
- Up to 50% discount on UNSW courses
- Flexible 17% Superannuation contributions, additional leave-loading payments and salary sacrifice
- Discounts and entitlements (retail, education, fitness passport)
$120,000 - $180,000 per annum, depending on experience.
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