Global Marketing Strategist

2 days ago

North Sydney Council, Australia Gartner Full time

About this role:

As a key member of the Global Sales Strategy & Operations team at Gartner, you will play a crucial part in shaping the company's mission-critical sales priorities and collaborating with sales leaders to drive tactical and analytical insights. This is an exciting opportunity to be at the forefront of the ongoing transformation of Gartner's sales force, which delivers approximately $4.9B in annual revenue and works towards sustained double-digit growth.

This role is part of the Global marketing team in GSSO that focuses on driving topline revenue and increasing seller productivity. Our Global Marketing team accelerates sales activity by attracting, engaging, and converting prospects through the delivery of compelling Gartner insights and experiences across the buyer journey.

Key Responsibilities:

  • Assess market landscapes and create integrated marketing plans.
  • Create strategies for assigned regions, including messaging, offers, digital buyer journeys, enablement, and promotional plans to drive prospect conversion and revenue growth.
  • Collaborate closely with Sales, Product, Research, and global marketing partners to align marketing activities and priorities.
  • Lead global marketing plans for assigned programs and/or roles, as well as regional programming.
  • Execute leveraging various centers of excellence.
  • Present plans, forecasts, and write clear, concise performance reviews describing marketing initiatives and insights to evaluate and optimize performance for leadership.
  • Develop KPIs, goals, and targets for functions supporting solution businesses.
  • Develop test plans to optimize and innovate marketing programs.
  • Coordinate activities and plans with Conferences Marketing, Experiential Marketing, and Global Marketing campaigns.
  • Prioritize effectively in a fast-paced environment while maintaining a strong culture on the team and for direct reports.

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