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Public Relations Specialist

2 months ago

Canberra, ACT, Australia Stevie Full time
{"title": "Public Relations Specialist", "description": "Role Overview

We are seeking a highly skilled Public Relations Specialist to join our team at Stevie. As a key member of our communications team, you will be responsible for developing and implementing effective PR strategies to support our clients' goals and objectives.

Key Responsibilities
  • Develop and maintain media contact lists
  • Create and distribute media releases to national, metropolitan, regional, rural, and suburban TV, radio, print, and social media outlets
  • Monitor the media landscape to identify opportunities and trends
  • Evaluate and report on media activities via media monitoring and other metrics
  • Research and author written materials for clients, including social media sites, newsletters, and other media outlets
  • Lead client management for smaller clients as required
  • Attend check-ins with clients and the project team about project tasks and milestones
  • Liaise with client spokespeople for media opportunities, as required
  • Support client campaigns and projects through the development of media messaging, briefing notes, and event run-sheets, as required
  • Lead content creation for Fifty Acres social media platforms
  • Assist Account Directors with the development and delivery of communications and media strategies in support of organisational and campaign aims for clients
  • Assist Managing Director and Account Executive with the development and delivery of PR plans and calendars
  • Other public relations duties as required
Requirements
  • Experience working in media, communications, government, or stakeholder engagement (ideally within an agency setting)
  • Qualifications in arts, politics, public policy, media and communications, journalism, marketing, or PR
  • Experience in public policy, policy writing, and campaigns, or a genuine interest in politics and current affairs with a strategic mindset
  • Experience and/or willingness and confidence to manage client relationships
  • Exceptional writing and content development skills across a range of audiences and channels, including digital and traditional media, social media, and web
  • A willingness to travel interstate if required and to work outside of standard hours
What We Offer

We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and experienced Public Relations Specialist looking for a new challenge, we encourage you to apply.

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