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Performance Optimization Specialist

2 months ago

Melbourne, Victoria, Australia Dentsu Full time
About the Role

We are seeking a highly skilled Performance Optimization Specialist to join our team at Dentsu. As a key member of our Digital Performance team, you will be responsible for developing and executing innovative solutions for our clients using Search Engine Marketing (SEM) strategies.

Key Responsibilities:

  • Collaborate with the Digital Performance team to develop and execute SEM strategies that drive business outcomes for our clients.
  • Analyze performance data to identify optimization opportunities and drive successful campaigns.
  • Manage and scale campaigns across multiple platforms, including creative research, ad copy creation, optimization, and reporting.
  • Develop and maintain strong relationships with clients and internal stakeholders to ensure delivery of high-quality results.
  • Stay up-to-date with emerging trends and best practices in SEM and digital marketing.

Requirements:

  • Proven track record of delivering results in SEM and digital marketing.
  • Deep understanding of Google Ads, Microsoft Ads, SA360, Campaign Manager, and other core media planning and buying tools.
  • Excellent analytical and problem-solving skills, with the ability to interpret complex data and drive business decisions.
  • Strong communication and project management skills, with the ability to work effectively in a team environment.
  • Ability to work in a fast-paced environment and prioritize multiple tasks and deadlines.

What We Offer:

  • A dynamic and supportive work environment with opportunities for professional growth and development.
  • A competitive salary and benefits package.
  • The chance to work with a global network of talented professionals and contribute to innovative solutions for our clients.