Quantitative Marketing Analyst
5 days ago
We are seeking a Quantitative Marketing Analyst to play a key role in supporting and optimizing our Marketing Mix Model (MMM).
This position requires a strong analytical mindset, proficiency in SQL and Python, and the ability to collaborate with cross-functional teams to extract, transform, and analyze data from multiple sources.
A deep understanding of MMM concepts and prior experience in MMM projects is essential.
As a Quantitative Marketing Analyst, you will work closely with cross-functional teams to identify relevant data points and coordinate timelines.
Key Responsibilities:
- Work collaboratively with Product, Finance, and Marketing teams to extract, transform, and load (ETL) data from various sources.
- Utilize SQL and Python to aggregate, cleanse, and format data while ensuring accuracy and consistency based on stakeholder requirements.
- Develop and maintain documentation for data sources, ETL processes, and data dictionaries.
- Conduct data reviews and validation with stakeholders to ensure alignment on data definitions and accuracy.
This is a 9-month contract position commencing May 2025.
The successful candidate will be required to work a hybrid schedule, with 3 days in our Melbourne office and 2 days working from home.
We are looking for an individual who is passionate about data analysis and has a strong background in marketing-related fields.
- Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or a related field.
- 3-5 years of experience in data analysis, preferably in a marketing-related field.
- Strong proficiency in SQL for data extraction and manipulation.
- Intermediate to advanced skills in Python for efficient data processing.
- Experience working with large datasets from various data sources.
- Excellent communication and project management skills, with the ability to interact with both technical and non-technical stakeholders.
- Strong analytical and problem-solving skills, with attention to detail.
- Prior experience with MMM projects (e.g., data preparation, model interpretation).
- Ability to translate MMM results into actionable marketing insights and communicate them effectively to stakeholders.
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