Retail Channel Marketing Specialist
5 days ago
About the Role
We are looking for an experienced marketing professional to lead our channel marketing efforts in the ANZ region. As the successful candidate, you will be responsible for developing and executing strategies that showcase our products in retail channels and drive customer engagement.
You will work closely with internal category teams and account managers to align in-store executions with business goals. This includes creating best-in-class experiences for customers across our omni-channel retail presence in ANZ.
- Develop and own the strategy of how our products show up in the retail channel and how our customers interact with our brands.
- Partner with internal category teams and account managers to set the channel marketing strategy by retailer and secure the best outcomes for our brands and product launches.
Requirements
- Experience working with external agencies to bring in-store merchandising to life in key consumer electronics retailers
- Expertise in using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
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