Global Marketing Strategist for Consumer Engagement

1 week ago

Sydney, New South Wales, Australia beBeeEngagement Full time $180,000 - $220,000

Job Overview:

We are seeking an experienced marketing professional to develop and implement a comprehensive strategy for engaging our consumer audience.

This role is responsible for driving key actions at moments that matter, inspiring consumers to take proactive steps towards better health. The successful candidate will have a strong background in healthcare marketing, preferably in the technology sector, with experience in global markets and a track record of navigating cross-functional teams.

Key Responsibilities:

  • Develop a deep understanding of the target audience's needs and behaviors
  • Translate this knowledge into actionable communications and strategies
  • Leverage marketing expertise to deliver tangible business results
  • Design opportunities for customization and personalization through audience segmentation
  • Foster alignment between marketing, product marketing, and product management teams
  • Drive motivational tracking and coaching app uptake and ongoing engagement
  • Partner with digital marketing, creative, and other cross-function teams to deliver comprehensive lifecycle and campaign strategies
  • Lead project teams to achieve milestones and objectives

Requirements:

  • Minimum of 10 years' experience in healthcare marketing
  • Deep understanding of consumer behavior and market trends
  • Strong leadership abilities with a track record of navigating cross-functional teams

Benefits:

  • Impact at Scale: Your work will touch millions of lives, empowering better health on a global level
  • Cutting Edge Culture: We embrace experimentation, agile development, and push the boundaries of digital
  • Collaborative Community: Join a team of passionate, brilliant minds dedicated to changing the world

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