Content Producer

4 weeks ago


Sydney, New South Wales, Australia BAUER MEDIA Full time
About the Role

This is a senior content-producing position accountable for the editorial success of Home Beautiful and the Home Beautiful Marketplace. The successful candidate will be responsible for ideating and producing a wide range of original content, including news and in-depth features, as well as reworking magazine content for an online audience. They will also assist with social media assets and EDMs by executing strategy and creating content for these assets. Additionally, they will create shopping content to support e-commerce revenue and drive traffic to the Home Beautiful Marketplace.

The ideal candidate will be adept at using analytic tools and other available data and insights to grow traffic and audiences and build brand equity, audience loyalty, and a supportive commercial environment. They will lead by example to ensure consistency in operations and processes, as well as ensuring the content created is always of high quality. They will also be responsible for mentoring or training less experienced team members or those from other departments, as requested or required.

Key Responsibilities

Content ideation, planning, and execution
Creating clean, factually correct, and highly engaging content
Optimising magazine content for a digital audience
Research and liaising with experts and PRs for stories
Social media and email execution
Producing shopping content

Requirements

4-5 years' writing experience in digital media
Experience with content management systems, photo editing, and analytic tools
Understanding and experience with different social media platforms
Experience in content ideation
Ability to work in a fast-paced, ever-evolving environment
Knowledge and understanding of SEO
Acts as a mentor, sharing knowledge and insights while ensuring a collaborative team environment

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