Visual Marketing Expert
2 days ago
About Pedestrian Group
We aim to create a work environment that values learning and growth. Our team members are passionate about delivering quality services and exceeding customer expectations.
The Brand Identity Manager will play a crucial role in shaping our brand's visual identity across all platforms. This includes developing and implementing comprehensive marketing plans, managing digital marketing channels, and creating promotional materials and campaigns. The ideal candidate will have a creative vision, excellent project management skills, and strong communication abilities.
Job Responsibilities:
- Maintain and evolve our brand's visual identity across all platforms.
- Oversee the design and implementation of point-of-sale materials, packaging, uniforms, and store aesthetics.
- Collaborate with store managers to ensure brand consistency in visual merchandising and customer experience.
Marketing Strategies:
- Develop and implement comprehensive marketing plans that align with business objectives.
- Manage digital marketing channels, including social media, email marketing, and the company website.
- Plan and execute promotional campaigns, product launches, and local marketing initiatives.
Requirements:
- Bachelor's degree in Marketing, Branding, Communications, or a related field.
- Minimum of 3-5 years of experience in a brand management or marketing role.
- Experience in the retail industry is highly desirable.
- Proficiency in digital marketing tools and platforms.
- Familiarity with design software (e.g., Adobe Creative Suite) is a plus.
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