Digital Marketing Team Lead

7 days ago

Sydney, New South Wales, Australia beBeeDigital Full time $53,136 - $80,000

Marketing / Digital Marketing position available

Schedule: Full-Time 8:00 AM - 4:00 PM

Position Overview:

We are seeking a dynamic Marketing Manager / Digital Marketing Manager to drive our market presence. This role will focus on developing and executing impactful marketing strategies to keep our brand top-of-mind for athletes.

This role will lead our digital marketing efforts, manage B2B marketing initiatives, and oversee integrated marketing communications to ensure a cohesive brand message across all platforms.

  • Develop and Implement Marketing Strategies:Create comprehensive long-term and short-term marketing plans aligned with business objectives.Utilise market research to identify trends, consumer needs, and the competitive landscape.Implement KPIs and adjust strategies based on insights.
  • Digital Marketing:Oversee the execution of digital marketing campaigns, including SEO, PPC, and social media marketing.Craft engaging social media content that resonates with athletes.Track and manage ad and social media performance through Meta Business Suite to optimise campaigns and improve ROI.
  • B2B Marketing:Build and maintain relationships with business clients, developing targeted marketing initiatives.Create marketing collateral and proposals tailored for B2B audiences.
  • Marketing Communications:Ensure all marketing communications are consistent and reinforce the brand message.Coordinate across various marketing channels to achieve synergy.
  • Market Research:Conduct market research to gather insights into customer behaviour and emerging trends.Utilise findings to inform marketing strategies and tactics.

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