
Digital Campaigns Manager
3 days ago
Job Opportunity
The Digital Campaigns Manager is a pivotal role within the organization, responsible for spearheading our online presence and supporting the National Secretariat's digital strategy. This includes collaborating with government advisors on materials and posts.
Key Responsibilities:
- Develop and execute a comprehensive social media strategy to engage our audience and enhance our brand visibility.
- Create high-quality content, including graphics and video materials, for our social media channels.
- Assist in digital campaigning tasks as necessary, including email campaigns, training staff on social media best practices, and creating social media advertising materials.
- Maintain and improve our social media KPIs, ensuring consistent posting and growth in reach.
- Collaborate with government offices on policy announcements and other content initiatives.
- Work with external partners on key campaigning projects.
- Provide weekly digital insights reports to stakeholders.
- Ensure compliance with employment laws and internal policies, including code of conduct, OHS, anti-discrimination, privacy, security, and IT resource usage.
Essential Skills and Qualifications:
- Minimum 5 years' experience in digital campaigning or social media management.
- Excellent content creation skills for social media platforms and understanding of best practices.
- Proficiency in video editing tools such as CapCut, iMovie, Final Cut Pro, or Adobe Premiere Pro, and graphic design tools.
- Experience with digital advertising platforms, including Google Ads and Facebook Ads Manager.
- Ability to analyze data and draw conclusions.
- Experience reporting social media performance and digital insights.
- Clear writing, thinking, and adaptability in various mediums.
- Judgment, discretion, and initiative in a politically sensitive environment.
- Strong multitasking skills.
- Critical thinking and problem-solving abilities.
- Excellent interpersonal, presentation, and communication skills.
- Able to work under tight deadlines and minimal supervision.
- Commitment to the organization's values.
About the Role:
This is a full-time appointment based in Canberra or Sydney, part of the Digital Unit and reporting to the Digital Director.
Benefits and Opportunities:
This role offers a unique opportunity to shape our digital presence and contribute to the organization's goals.
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