Social Media Marketing Specialist
3 weeks ago
About the Role
Michael Page is seeking a skilled Social Media Marketing Specialist to join one of Australia's top FMCG brands located on the Gold Coast. This retailer is renowned for its extensive selection of food & drink products, prioritising quality and affordability in every offering.
Key Responsibilities
- Develop and execute innovative social media strategies that elevate our brand presence.
- Manage and lead a team of social media specialists, providing guidance and support to ensure high-quality content creation.
- Analyse performance metrics to optimise campaigns and drive engagement.
- Stay ahead of industry trends to keep our brand relevant and impactful across all platforms.
- Collaborate with cross-functional teams to align social media initiatives with broader marketing goals.
Requirements
- Proven experience in social media management, specifically within the FMCG or retail sector.
- Strong people management skills, with a track record of leading and developing teams.
- Expertise in crafting engaging, platform-specific content that resonates with diverse audiences.
- Analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Excellent communication skills and a creative approach to problem-solving.
What We Offer
- Competitive salary and benefits package.
- A vibrant work environment with a focus on collaboration and innovation.
- Opportunities for professional growth and development within a leading brand.
- 1 day working from home per week.
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