League Marketing and Publicity Director

7 days ago


Melbourne, Victoria, Australia National Basketball League Pty Full time

Job Description

The National Basketball League (NBL) is a highly regarded sports organisation, seeking a skilled Media & PR Manager to lead its media strategy and engage with key stakeholders.

In this strategic role, you will develop and implement a comprehensive media strategy that delivers significant increases in coverage year-on-year. This includes building strong relationships with journalists, broadcasters, and media organisations, pitching compelling stories to increase coverage of NBL games, players, and events, and managing media inquiries and crisis communications.

Main Accountabilities

  • Drive media strategy to enhance visibility and engagement
  • Establish and maintain strong relationships with media professionals
  • Identify and pitch compelling stories to increase coverage of NBL events
  • Manage media inquiries and provide effective crisis communications

Key Requirements

  • Bachelor's degree in Communications, Public Relations, or related field
  • Minimum 4 years' experience in media relations, preferably in sports or entertainment
  • Exceptional communication skills with ability to craft compelling narratives
  • Strong organisational abilities to manage multiple projects under pressure
  • Deep understanding of the sports media landscape and digital trends


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