Digital Transformation Leader for E Commerce and Marketing

1 day ago


Melbourne, Victoria, Australia 2XU Full time
Job Overview
e Commerce and Digital Marketing teams at 2XU seek a visionary leader to spearhead our digital strategy, oversee talented team members, and drive revenue growth through innovative digital channels.

About the Role
As Global e Commerce & Digital Marketing Leader, you will lead a diverse team in e Commerce operations, customer service, digital marketing, and marketplace strategies across Australia, USA, and beyond.
Foster a collaborative and high-performance culture, ensuring team success through effective leadership and continuous feedback.

Main Responsibilities
• Channel Performance: Drive innovative digital strategies, enhance online presence, and maximize revenue growth through digital channels to achieve targets.
• Team Leadership: Lead a diverse team in e Commerce operations, customer service, digital marketing, and marketplace strategies across Australia, USA, and beyond.
• Digital Transformation: Drive initiatives to enhance online presence, optimize customer experience, and maximize ROI through SEO, SEM, email marketing, and paid advertising campaigns.
• Marketplace Management: Develop Amazon marketplace strategies with agency support to drive sales growth globally.
• Cross-Functional Collaboration: Partner closely with retail, sales, and product teams to integrate omni-channel best practices and achieve business goals.

Requirements
A Bachelor's degree in Business, Marketing, or related field is required. You should have 8+ years of proven leadership in e Commerce with a strong track record in revenue scaling. Expertise in digital marketing, UX/UI, SEO, CRO, and analytics is also necessary. Experience with e Commerce platforms like Shopify and AP21 is preferred. Strong analytical skills using tools like Google Analytics and Power BI are essential.

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