
Media Optimization Specialist
1 week ago
We are seeking a highly skilled and motivated individual to join our team as a Media Effectiveness Manager. In this exciting new role, you will have the opportunity to work on a brand-new global client with a high-achieving and motivated team.
- You will be responsible for delivering insights and recommendations to support the media team, translating client challenges into clear digital maturity models, roadmaps, and strategies.
- You will work closely with senior leadership to provide regular thought leadership, insights, and recommendations for best practice analytics and performance optimization.
- You will drive MMM with the client's own global tool, finding optimal ways to utilize it.
- You will partner with the client's Measurement team to develop appropriate data and analytics setups and frameworks to ensure successful implementations.
This is a rare and exciting opportunity to join our iPro data & analytics offering and play a key role in delivering to an exciting new client as well as more broadly across the group.
About You:- You possess a strong understanding of media planning and buying essentials, Performance Media, and data & analytics.
- You have experience in applying analytics to paid media, the Google Marketing Stack, and other third-party measurement, ad server, and bid management solutions, as well as audience segmentation.
- You can build out executive-level insights packs and dashboards that inform business and budgeting decisions.
- You have a background in technology from applications to infrastructure and broad knowledge of industry trends.
We offer a range of benefits to support your career development and well-being, including dedicated volunteer leave, flexible working arrangements, and access to our global online learning platform.
Join Our Team:If you're passionate about delivering impactful results and are looking for a challenging and rewarding role, we encourage you to apply.
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