Visual Content Strategist

3 days ago


Melbourne, Victoria, Australia Michael Page Full time
Opportunity to Thrive in a Dynamic Environment

As a Visual Content Strategist, you will play a crucial role in shaping the visual identity of our eyewear brand. This is an exciting opportunity to join a successful and innovative team.

About Our Client

Our client is a leading Australian eyewear label established in 2003. They specialize in high-performance outdoor eyewear, offering a wide range of products including polarized sunglasses and motorcycle goggles.

Job Description
  • Create engaging video content that effectively communicates our brand message across all social media platforms.
  • Develop innovative concepts that align with our marketing guidelines and social media strategy.
  • Plan and produce high-quality footage using professional equipment, adhering to our brand guidelines.
  • Incorporate current trends into our filming schedule to stay relevant.
  • Organize the filming schedule efficiently and within deadlines.
  • Stay up-to-date with industry trends and best practices to improve the quality and relevance of our video content.
  • Create engaging content for paid advertising on social media platforms that reflects our brand voice and aesthetics.
  • Build relationships and engage with our community, including influencers and partners.
Requirements
  • Passionate storyteller with a talent for turning everyday experiences into captivating narratives.
  • Solid background in creating and curating relevant, trend-focused content, especially for TikTok and YouTube.
  • Proven experience in managing social media platforms and growing audiences effectively.
  • Creative and organized individual with strong time management skills.
What's on Offer
  • A competitive annual salary ranging from AUD 85,000 to AUD 100,000.
  • A Monday to Friday schedule with occasional weekends for trade shows and events.
  • Quarterly team events.
  • Products provided for you and your family.
  • A fun-loving work environment with on-site parking, a pool table, and a massage chair.

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