Digital Media Innovation Manager

3 weeks ago

Sydney, New South Wales, Australia JCDecaux Full time
About JCDecaux

We're a leading global media and advertising company that's passionate about innovation and creativity. Our team is dedicated to delivering exceptional experiences for our customers and employees alike.

About the Role

We're looking for a talented Advertising Innovation Specialist to join our team. As an advocate for data innovation, you'll explore new opportunities in Out-of-Home advertising, leveraging innovative audience data and the digital ecosystem. Your focus will be on project management, ensuring campaign solutions meet the highest quality standards. You'll collaborate with internal stakeholders, clients, agencies, and data partners to drive success.

A Day in the Life

As an Advertising Innovation Specialist, your day will be filled with exciting challenges and opportunities. You'll be responsible for:
  • Product management of Data Management Platform(s), mobile re-targeting, and other device-based products, including governance, development, and improvement.
  • Working with sales to create data-driven solutions for clients using the available tools and technology, answering briefs and partnership responses when required, as well as proactive and exploratory opportunities.
  • Strategic advisory on new offerings, developments, and their requirements for data and digital enhancements for campaign proposals.
  • Evangelizing the JCDecaux data ecosystem, its application, and potential offerings internally and externally, working on engagement and education activities to drive continual democratisation of data.
  • Working on stakeholder engagement, processes, and maintenance of key data platforms, striving for continual improvements.
  • Collaborating with the Global Data team on data solutions, collaborations, and new innovations, working on global data projects and spearheading their customisation and release in our local market.
  • Developing expert knowledge of all proprietary JCDecaux research tools, as well as external data platforms, and their value in crafting compelling insights for all products, supporting initiatives when relevant.


About You

We're looking for an experienced professional with a strong background in data, martech, or digital roles, preferably in strategy, insights, or sales. Your skills and qualifications should include:
  • Experience with Data Management Platforms and digital campaign operations.
  • Exceptional attention to detail.
  • Knowledge of current media research and industry tools and data offerings.
  • A high level of competency in written and communication, as well as face-to-face customer relationships.
  • Data literacy – comfortable with media research tools or similar, as well as data pipelines, and some skills in data analysis (Excel, SQL, or similar).
  • A relevant tertiary qualification in Marketing, Statistics, or equivalent.
  • Advanced Microsoft Office skills, especially Excel and PowerPoint.
  • Skills in media research tools and frameworks.


Why Join JCDecaux

At JCDecaux, your wellbeing, health, and safety are our top priority. We value and reward your contributions and ensure Belonging and Inclusion are at the heart of everything we do. Benefits on offer include:
  • An additional week of annual leave after your first year (25 days), volunteer leave, and dedicated celebration and wellness days.
  • Participation in our bonus or OTE programs.
  • Access to comprehensive training and development opportunities, including personalised development plans and a range of in-person and online courses to support your career journey.
  • Parental leave and Market-leading fertility leave.
  • Fully supported hybrid working arrangements (subject to role).
  • Opportunities to be part of employee-led steering committees across Diversity & Inclusion, Reconciliation Action Plan (RAP), Corporate Social Responsibility (CSR), and Sustainability.


Join us and be part of a company where your ideas matter, your growth is a priority, and your contributions will help us lead the way in transforming the Out-of-Home landscape.

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