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Content Marketing Strategist

2 months ago

Australia Crypto Recruit Full time

About the Role

Crypto Recruit is seeking a highly skilled Content Marketing Manager to join our team. As a Content Marketing Manager, you will be responsible for overseeing and executing content production across various official company channels, including website, blog, email, social media, and video.

Key Responsibilities

  • Develop and execute a comprehensive content strategy that aligns with the company's overall brand voice and vision.
  • Collaborate with design, public relations, product marketing, sales enablement, and other teams across the company to produce content that drives customer awareness, engagement, conversion, and retention.
  • Manage a content calendar across a wide variety of digital channels and properties, including website, email, social media, and video.
  • Develop and manage technical content that drives engagement and lead generation in the blockchain space.
  • Track, analyze, and report on content performance using digital tools and platforms.

Requirements

  • 2+ years of experience in marketing, content strategy, and content creation.
  • Superior communication skills, with the ability to write exceptionally and communicate effectively to writers and stakeholders across the company.
  • Experience generating and managing different types of content, including web pages, blog posts, email workflows, case studies, webinars, etc.
  • Experience using digital tools and platforms to track, analyze, and report on content performance.
  • Authentic interest in blockchain technology and the future of web3.
  • Ability to work in a complex, fast-paced environment and support a broader team of members with different viewpoints and backgrounds.
  • Curiosity, open-mindedness, and a positive, can-do attitude.

Potential Skills

  • Experience with content management and marketing automation platforms such as WordPress and HubSpot.
  • Experience with SEO, including tools like SEMRush and Yoast.
  • Experience working with a globally distributed team, using tools like Zoom, Slack, Confluence, Jira, and Google Suite.

What We Offer

  • Better than market rate with equity plan.

Seniority level: Entry level
Employment type: Full-time
Job function: Marketing
Industries: Human Resources Services