
Creative Wordsmith
7 days ago
Our vision is to provide our customers with the products and services they need for a better banking experience. We believe our success is driven by our purpose - to contribute to the prosperity of our customers and communities, not at their expense.
Within our Marketing department, our Brand, Media, and Content team develops media, creative and content solutions that align with and support the strategic goals of our business. Together, we tell our story.
">Job Overview">We are seeking a Copywriter to join our team on a full-time basis. As a Copywriter, you will be responsible for developing compelling concepts and content material. No two days will be the same as you work across digital and traditional media advertising campaigns, merchandise, brochures, booklets, invitations, and signage.
Your exceptional attention to detail will ensure that all material adheres to the correct tone of voice and brand style guides whether it's for digital, social, TVC, radio or print.
As a Copywriter, you will bring your demonstrated copywriting experience to a role where you'll get to combine your creative ideas with a collaborative team of experts that are passionate about being custodians of our brand.
Previous experience within the Banking, Financial Services, Superannuation, or Insurance sectors will be highly regarded. Any familiarity with using Admation will be beneficial but is not essential.
Key Responsibilities:
- Develop and ensure that projects worked on are well-written, meet the brief, and are on message.
- Draw on specialist skills in online copywriting, including knowledge of current best practice trends and SEO.
- Write to size and turn large text into punchy advertisements using various communication styles, methods, and mediums to enhance audience understanding and interest.
- Draw on best practice and current market trends to create effective creative content.
- Present your creative concepts to internal stakeholders as part of the Centres of Excellence creative team.
- Work with external parties e.g. creative agencies, to maintain brand guidelines and ensure quality work.
To be successful in this role, you'll have:
- A tertiary qualification in communications or writing or equivalent.
- Proven experience in a professional communications role, ideally from within the Banking, Financial Services, Superannuation, or Insurance industry.
- Demonstrated commercial experience in writing and communications across various channels.
- Confidence to challenge briefs and question the status quo.
- Capability to produce and develop impactful creative concepts quickly into well-crafted deliverables.
- Excellent oral and written communication skills.
- A high level of grammar, editing, and proofreading skills with strong attention to detail.
- A vested interest in research and development to ensure your creative is fresh, relevant, and on-trend.
- Intermediate competency across MS Office suite and Adobe Acrobat.
We offer more than just a job. We provide real benefits, work-life balance and flexibility. A career with us will see you become part of the team, your contribution will be valued, and you'll get all the assistance you need to reach your full potential.
Bring your brilliant mind and we'll help you take your learning to the next level with on-the-job training and external development opportunities - we want you to shine.
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