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Brand Strategist
2 months ago
We are seeking a talented Brand Specialist to join our Marketing Team at a dynamic and innovative company. As a key member of our team, you will play a pivotal role in elevating brand presence, driving brand strategy, and enhancing market reputation through the development and execution of integrated brand campaigns.
As a Brand Specialist, you will be responsible for creating and coordinating content, drafting reports, tracking results, and liaising with the sales and graphics team to provide support on all brand and marketing strategies.
Key Responsibilities:
- Develop and implement comprehensive brand strategies to reinforce the brand position in the market.
- Execute strategic go-to-market plans for new products (nationally and internationally).
- Copywriting for press releases, catalogue, product, and magazines.
- Liaise with and unearthing brand advocates and bloggers, including product seeding.
- Conduct in-depth market research to identify new opportunities and industry trends.
- Plan and execute targeted promotional campaigns, advertising, and new marketing ideas.
Requirements:
- Minimum 2 years in a similar role.
- A Tertiary Qualification in Marketing or relevant discipline.
- Experience using Shopify, Klaviyo, and Trello.
- Excellent understanding of the full marketing mix.
- Proven project management skills.
- Excellent communication skills (verbal and written).
- Strong attention to detail with analysis and researching skills.
- Ability to prioritise, multitask, and adapt to changing working demands.
We are looking for a motivated and creative individual who is passionate about marketing and brand development. If you are a team player with excellent communication skills and a proven track record in marketing, we encourage you to apply for this exciting opportunity.", "company": "The Recruitment Alternative"}