Driving Digital Growth Specialist

7 hours ago

Brisbane, Queensland, Australia beBeeDigitalPerformance Full time $70,000 - $130,000

At Troocoo Pty Ltd, we're expanding our marketing and digital team to create innovative digital campaigns that boost brand awareness and conviction across multiple channels.

Key Opportunity

We seek an experienced Digital Performance Specialist with a strong track record in performance media roles. You'll collaborate closely with our Head of Digital to implement, optimize, and report on all things digital and programmatic.

Your Responsibilities:

  • Developing data-driven programmatic/PPC strategies based on business needs
  • Planning and executing digital campaigns across Google Search, Display, Social Media, and emerging channels
  • Overseeing existing campaigns and driving optimization efforts
  • Tracking and reporting results to stakeholders
  • Analyzing campaign outcomes and market trends to inform decisions
Required Skills and Qualifications

You'll thrive in this role if you have:

  • Proven experience in similar performance media positions
  • Able to manage campaigns from conception through implementation and analysis
  • Proficiency in native advertising and paid social channels
  • Competency with digital tracking tools like Google Analytics and Google Tag Manager
  • Data-obsessed mindset for translating insights into actionable business recommendations

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