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Digital Marketing Specialist

2 months ago


Perth, Western Australia HBF Australia Full time

HBF Australia is a leading health insurance provider, offering a range of benefits to its employees.

Estimated Salary: AU$60,000 - AU$80,000 per annum.

About the Company

HBF Australia is a well-established company with a strong reputation in the health insurance industry. We offer a dynamic and supportive work environment, where our employees are encouraged to grow and develop their skills.

About the Role

We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team. The successful candidate will be responsible for implementing marketing campaigns across paid and owned marketing channels, including branch, website, and direct communications. This role requires a self-directed individual who can prioritize tasks, manage multiple projects, and collaborate effectively with cross-functional teams.

  • Support the implementation of marketing campaigns, including campaign planning, execution, and evaluation;
  • Deliver incentive campaigns to members and contribute to performance and competitor reporting;
  • Coordinate internal communications to key stakeholders;
  • Support branches with local area marketing, member communications, and collateral;
  • Follow marketing planning cadence and participate in cross-functional working groups;
  • Track and manage marketing budgets and provide general marketing/admin support on priority projects and tasks.
About You

To be successful in this role, you will need to have:

A degree in Marketing or a related field;At least 2 years of experience in marketing, preferably in the private health insurance industry;Strong analytical and problem-solving skills;Excellent communication and interpersonal skills;The ability to work effectively in a fast-paced environment and prioritize tasks to meet deadlines;Proficiency in modern marketing technology and practices.Benefits

HBF Australia offers a comprehensive remuneration package, including:

A competitive salary;Annual leave and sick leave;Access to corporate discounts and employee assistance programs;Professional development opportunities and training;A supportive and inclusive work environment.