Data Insights Analyst

3 days ago


Melbourne, Victoria, Australia Xero Full time

This role presents a unique opportunity to make a significant impact at Xero, a leading technology company in Australia. As a Sales Operations & Insights Analyst, you will play a crucial part in empowering customers to achieve their business goals by leveraging data-driven insights, coordinating campaigns, and measuring outcomes.

**Key Responsibilities:**

  • Analyse customer data from various sources, including Xero, CRM systems, and other relevant platforms.
  • Collect, clean, and analyse revenue & sales data from multiple sources (CRM, sales tools, marketing automation platforms, etc.).
  • Track and analyse key metrics across all Customer Success campaigns - accurately measuring campaign effectiveness against defined objectives.
  • Identify opportunities to improve campaign performance (such as A/B testing, audience segmentation, and channel optimisation).

**Requirements:**

  • Proven experience: 4 years of experience in a data analysis or business intelligence role, preferably within a SaaS or technology company.
  • Strong analytical skills: Intermediate to advanced proficiency in data analysis techniques and tools, including Excel, SQL, data set creation using DBT, and data visualisation platforms.
  • Sales operations knowledge: Experience with sales processes, CRM systems, and sales performance metrics.

As a passionate and driven individual, you will thrive in this dynamic environment, collaborating closely with cross-functional teams to share insights and drive data-informed decisions.


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