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Product Strategist

2 months ago

Adelaide, South Australia Gracewell Group Full time
About the Role

We are seeking a highly skilled Product Strategist to join our team at Gracewell Group. As a key member of our leadership team, you will be responsible for driving the development and execution of product strategies to meet business objectives and customer needs.

Key Responsibilities:

  • Product Vision and Roadmap: Develop and communicate a clear product vision, strategy, and roadmap aligned with business goals and customer needs. Define product requirements and priorities based on market research, customer feedback, and competitive analysis.
  • Cross-Functional Collaboration: Work closely with stakeholders across the organization, including engineering, design, marketing, sales, and customer support, to align product development efforts with business objectives. Collaborate with cross-functional teams to define product requirements, set milestones, and track progress.
  • Product Development and Execution: Lead the end-to-end product development process, from ideation and prioritization to launch and post-launch evaluation. Work with engineering teams to define technical requirements, timelines, and deliverables. Ensure products are delivered on time and within budget.
  • Market Research and Analysis: Conduct market research and analysis to identify market trends, customer needs, and competitive landscape. Use data-driven insights to inform product decisions and prioritize feature development. Monitor market and industry trends to identify new opportunities for product innovation.
  • Customer Focus and User Experience: Champion the voice of the customer throughout the product development lifecycle. Gather feedback from customers through surveys, interviews, and usability testing. Use customer insights to drive product improvements and enhance the user experience.
  • Product Launch and Go-to-Market Strategy: Develop and execute go-to-market strategies to drive product adoption and revenue growth. Collaborate with marketing and sales teams to create marketing collateral, sales enablement materials, and launch plans. Monitor product performance and iterate on go-to-market strategies as needed.
  • Performance Monitoring and Optimization: Define key performance indicators (KPIs) and metrics to track product performance and success. Monitor product usage, customer feedback, and revenue metrics to evaluate product performance and identify opportunities for optimization.
  • Stakeholder Communication and Alignment: Communicate product plans, updates, and priorities to stakeholders at all levels of the organization. Present product strategy and roadmap to executive leadership and other stakeholders to gain buy-in and alignment.

Requirements:

  • Bachelor's or Master's degree in Business, Marketing, Engineering, or related field; MBA or equivalent experience is a plus.
  • Proven experience in product management or related roles, preferably in the technology or software industry.
  • Strong leadership and collaboration skills, with the ability to influence cross-functional teams and drive results.
  • Excellent communication and presentation skills, with the ability to articulate complex ideas and concepts to diverse audiences.
  • Strategic thinker with a data-driven approach to decision-making and problem-solving.
  • Strong analytical and problem-solving skills, with the ability to interpret data and insights to inform product decisions.
  • Customer-centric mindset, with a passion for understanding customer needs and delivering exceptional user experiences.
  • Experience with agile development methodologies and product management tools is a plus.