Digital Lifestyle Editor

6 days ago

Sydney, New South Wales, Australia Mamamia Full time

Mamamia is a leading company in the digital content industry, and we're looking for an experienced Digital Lifestyle Editor to join our team. In this role, you will be responsible for creating engaging lifestyle content that drives traffic and engagement across written, social, and podcast platforms.

The ideal candidate will have at least 6 years of experience as a writer/editor, with a strong background in digital publishing. You should have a keen eye for quality control and be able to expertly guide writers to deliver content that's not just engaging, but also SEO-optimised and commercially savvy.

We're looking for someone who is a natural storyteller, able to spot unique angles in everything from daily beauty podcasts to trending topics, turning them into must-read content that resonates with our audience. You should understand the commercial side of digital media, with experience in affiliate partnerships and branded content, plus the ability to identify strategic opportunities across key sales periods.

You'll work closely with our Deputy Editor to lead a diverse network of writers, bringing fresh perspectives and must-read content to life. Your strong analytical skills and ability to use data and insights to inform content mix, identify strategic opportunities, and track performance metrics will be essential in driving editorial excellence and commercial success.

We offer a dynamic and fast-paced environment where you'll have the opportunity to adapt a measured approach and drive process improvement initiatives while solving problems creatively. If you're passionate about quality content and have a strong understanding of SEO best practices, we'd love to hear from you

Key Responsibilities:

  • Create engaging lifestyle content that drives traffic and engagement across written, social, and podcast platforms
  • Lead a diverse network of writers, guiding them to deliver high-quality content that meets commercial and SEO standards
  • Collaborate with our Social, Audience, and SEO teams to ensure every piece of content hits the mark
  • Manage multiple deadlines, maintaining high editorial standards and prioritizing the needs and perspectives of our audience and commercial partners

Requirements:

At least 6 years of experience as a writer/editor, with a strong background in digital publishingStrong analytical skills, ability to use data and insights to inform content mix, and track performance metricsPassion for quality content and strong understanding of SEO best practicesAbility to adapt a measured approach, drive process improvement initiatives, and solve problems creatively

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