Sr Mktg Dir

We're seeking a seasoned Senior Marketing Director to spearhead our regional marketing strategy in Australia and New Zealand. This key role will drive alignment with global objectives while tailoring initiatives to the unique ANZ market.

This senior leadership position offers an exciting opportunity to shape the future of our brand across the region, leading a high-performing team and collaborating with cross-functional stakeholders.

Key Responsibilities:

• Develop and execute a comprehensive regional marketing strategy that enhances visibility, drives growth, and strengthens our retail success.
• Translate global brand direction into local market execution, adapting campaigns for ANZ while maintaining alignment with global brand objectives.
• Drive integrated marketing campaigns from planning to delivery, working collaboratively with internal teams to maximize impact.
• Champion digital-led consumer journeys, leveraging insights and analytics to design elevated digital strategies in collaboration with the Head of Digital.
• Elevate omnichannel retail experiences, delivering best-in-class executions across owned retail stores and strategic wholesale accounts.
• Oversee PR, community, and trade marketing initiatives, building meaningful connections with our communities and strengthening brand presence across ANZ.
• Build and inspire a high-performing team, leading the structural development of the ANZ marketing function and aligning talent to short, mid, and long-term objectives.

Requirements:

• 10+ years in marketing, with proven experience leading brand and retail strategies for global consumer or retail brands.
• Demonstrated leadership in omnichannel marketing (retail, digital, community, and B2B).
• Experience adapting global brand strategies to fit regional consumer landscapes.
• A strategic yet hands-on approach, with expertise in turning consumer insights and analytics into actionable strategies.
• Strong team leadership skills, with experience building and scaling marketing teams.
• Excellent communication, storytelling, and stakeholder engagement abilities.

About This Opportunity:

This is a chance to make a lasting impact on our brand's presence in ANZ, leading a growing team and driving business growth through innovative marketing strategies.