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Digital Media Campaign Specialist

2 months ago

Council of the City of Sydney, Australia IPG Mediabrands Full time
About the Role

We are seeking a highly skilled Performance Executive to join our team at IPG Mediabrands. As a key member of our team, you will be responsible for delivering best-in-class media campaigns across paid platforms, working with well-known and respected clients.

Key Responsibilities
  • Client Management
    • Support client communications and servicing
    • Own day-to-day campaign optimization – creative, keywords, audiences, etc.
    • Ensure all reporting is delivered on time, accurately. Support manager with insights
    • Support manager with effective budget optimization
    • Successfully implement and report on all testing & roadmap items
    • Complete all relevant certifications as set by Client/Product Directors
    • Support with campaign planning efforts
  • Team Collaboration
    • Work closely with & support immediate team to ensure all output is delivered to brief
    • Collaborate with partner agencies, including leading implementation communications
    • Responsible for briefing Manila and making them feel part of the team
    • Training Manila on client specifics
    • Supporting with knowledge share & case studies across Reprise team
    • Lead implementation discussions with external partners eg. Google AMs
  • Quality Assurance
    • Supports Manager with ensuring all work is effectively QA'ed and accurate
    • Owns accuracy of budget implementation
    • Owns pacing & optimization checks
    • QA / backup of BMD loadings
Requirements
  • 12+ months experience within digital, ideally with client-facing experience.
  • Previous experience developing and executing paid social campaigns
  • Strong communication skills with the ability to manage both internal and external stakeholders
  • Analytically minded with strong reporting skills.
  • A thirst for knowledge; understanding the digital landscape and keeping up to date with trends and technology.
  • Team player combined with the ability to have fun
Why You're the Right Candidate

We're looking for a talented individual who is passionate about delivering exceptional results in a fast-paced environment. If you have a strong background in digital media and a keen eye for detail, we'd love to hear from you.