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Marketing and Communications Specialist

2 months ago

Perth, Western Australia Michael Page Australia Full time
About the Role

We are seeking a highly skilled Marketing and Communications Coordinator to join our team at Michael Page Australia. As a key member of our digital marketing team, you will be responsible for delivering tailored client solutions, comprehensive reports, and actionable insights.

Key Responsibilities
  • Client Support: Work closely with senior advisors to deliver high-quality client solutions and reports.
  • Marketing Materials Development: Collaborate with creative, brand, marketing, and technology professionals to develop compelling marketing materials and solutions.
  • Project Oversight: Oversee the design, development, and delivery process for marketing and digital solutions, ensuring they meet client expectations.
  • Digital Solutions Evaluation: Critically assess digital solutions, identifying areas for improvement and recommending quick wins.
  • Content Creation: Develop marketing content, both long and short form, that resonates with target audiences.
  • Presentation Development: Create professional presentations in Word, Figma, or PowerPoint, translating analysis into visually engaging and informative formats.
  • Data Analysis: Analyze website data, including Google Analytics, and provide meaningful insights to enhance client strategies.
  • Research and Insights: Conduct in-depth research, including competitor and industry analysis, and draw insights to inform client strategies.
  • Target Audience Profiling: Define target audience profiles/personas, including hierarchy of needs and journey mapping, to guide marketing efforts.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Experience in a marketing or communications role, preferably within a consultancy or agency environment.
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Experience with digital marketing tools and content creation software.
  • Proficiency in Google Analytics and other web analytics tools.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Creative problem-solving skills and a keen eye for detail.
What We Offer
  • Work with a diverse range of clients across various industries.
  • Be part of a collaborative and innovative team that values your contributions.
  • Opportunities for professional growth and development.
  • Flexible working arrangements and a focus on work-life balance.
  • Competitive salary and benefits package.