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Senior Data Analyst

2 months ago


Sydney, New South Wales, Australia News Corp Australia Full time
About the Role

We are seeking a highly skilled Senior Data Analyst to join our Consumer Experimentation team at News Corp Australia.

As a key member of our team, you will be responsible for integrating data-driven insights into our AI models to drive subscription growth and retention.

You will work closely with our insights and experimentation team, as well as the data science team, to develop strategies for growth, run optimization experiments, and implement accurate results.

Key Responsibilities:

  • Implement experiment results into AI models using Adobe Analytics and news query data outputs
  • Conduct end-to-end experimentation/AB testing from data-driven hypothesis generation to results
  • Identify opportunities for experimentation and/or model development to solve business or customer problems and pain points
  • Provide data and experimentation support to the wider subscription growth business, including using News Query and Optimizely
  • Be part of cross-functional project teams as a subject matter expert on consumer data and experimentation

Requirements:

  • Strong understanding of audience analytics (ideally Adobe Analytics/Omniture or similar) and statistical concepts
  • Hands-on experience with AI models
  • Audience-first thinker who is led by data in every decision
  • Strong communication skills and confident presenting to senior stakeholders
  • Ability to work autonomously and manage projects from start to finish

What We Offer:

  • Opportunity to work with a leading media organization in Australia
  • Collaborative and dynamic work environment
  • Professional development opportunities
  • Competitive salary and benefits package

About Us:

News Corp Australia is the nation's most influential media organization, operating more than 150 household-name brands across print, digital, and multimedia. We lead the way in travel, fashion, food, health, homes, and lifestyle, and we are the largest publisher across print and digital, reaching more than 16 million Australians each month.