Marketing Automation Specialist

4 weeks ago


Perth, Western Australia Sinch Full time
Marketing Automation Specialist

Sinch ClickSend is a business communications software company that enables companies of all sizes to send and receive SMS, MMS, Rich Media, Email, Voice, and Post worldwide. We're looking for a Marketing Automation Specialist to join our marketing team in Perth, Australia.

The successful candidate will be responsible for building and maintaining marketing journeys for new and existing customers using a range of tools, including Intercom, Ortto, Salesforce, Revenue.IO, ChurnZero, and Vitally. They will work closely with our VP of Sales and Customer Success Manager to ensure customer lists are highly segmented and targeted, and communication is coordinated with inbound and outbound human meetings and other cadence touch-points.

The ideal candidate will have a strong understanding of marketing automation and email marketing platforms, experience in mapping out and presenting programs/journeys, and a proven track record of delivering results in a similar role.

We offer a range of benefits, including a hybrid working arrangement, work from home set up reimbursement, and a global mobility policy. We're committed to building an engaged and talented workforce that represents an environment that is inclusive, supports flexibility, and welcomes diversity.

  • Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
  • Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software.
  • Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
  • Work with the marketing team to define KPIs, create reporting, analyze campaign performance, and create recommendations to improve campaigns continuously.
  • Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards.
  • Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and revenue growth.
  • Support essential marketing operations initiatives in Intercom and Salesforce, such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing.
  • Be the primary system owner for marketing automation tools like Ortto and Intercom.
  • Be an administrator alongside Sales for other CRM tools, including Salesforce and Chilli Piper.
  • Design and implement customer lifecycle journeys across a range of platforms and projects with various objectives, such as increasing conversion rates, decreasing churn, and implementing lead scoring.
  • Migrate some campaigns from older to newer systems.
  • Work closely with sales and marketing teams to identify opportunities for new client acquisition.
  • Work closely with customer success and support teams to identify opportunities to improve customer onboarding and customer engagement activities.


  • Perth, Western Australia Sinch MessageMedia Full time

    Job Title: Marketing Automation SpecialistSinch MessageMedia is seeking a highly skilled Marketing Automation Specialist to join our team in Perth, Western Australia. As a Marketing Automation Specialist, you will be responsible for building and maintaining marketing journeys for new and existing customers using a range of tools including Intercom, Ortto,...


  • Perth, Western Australia Sinch MessageMedia Full time

    About the RoleWe are seeking a highly skilled Marketing Automation Specialist to join our team at Sinch MessageMedia. As a key member of our marketing team, you will be responsible for developing and executing marketing automation strategies to drive customer engagement and conversion.Key ResponsibilitiesDesign and implement marketing automation programs to...


  • Perth, Western Australia Sinch MessageMedia Full time

    About the RoleWe are seeking a skilled Marketing Automation and Email Specialist to join our team at Sinch MessageMedia. This is a fantastic opportunity for a motivated and experienced professional to take on a key role in our marketing department.The successful candidate will be responsible for developing and executing email marketing programs, maintaining...

  • Automation Specialist

    4 weeks ago


    Perth, Western Australia XPT Software Australia Pty Ltd Full time

    Job Title: Test Automation SpecialistAbout the Role:We are seeking a skilled Test Automation Specialist to join our team at XPT Software Australia Pty Ltd. As a key member of our software development team, you will be responsible for designing, developing, and maintaining comprehensive and maintainable test scripts that align with our overall test...


  • Perth, Western Australia Professional Search Group Full time

    Senior Test Automation SpecialistJob Summary:We are seeking a skilled Senior Test Automation Specialist to join our team in Perth. As a key member of our application development team, you will be responsible for designing and implementing automated testing solutions using your expertise in automation testing.About the Role:This is an exciting opportunity for...


  • Perth, Western Australia Professional Search Group Full time

    The RoleWe are seeking an experienced Senior Automation Specialist to join our organisation as they deploy an automated system. This is an exciting opportunity to drive how testing is conducted.You will be part of a small application team where you will have the freedom to choose your software, working with what you think will be best. You will be working...


  • Perth, Western Australia Epiroc Full time

    Epiroc is a global leader in innovative product engineering solutions, recognized for its commitment to excellence in the construction and mining industries.As an Automation Product Specialist, you will be responsible for the installation, commissioning, and continued specialist support of Epiroc automation and technology products throughout Australia.The...

  • Automation Specialist

    4 weeks ago


    Perth, Western Australia XPT Software Australia Pty Ltd Full time

    Job Title: Test Automation SpecialistAbout the Role:We are seeking a skilled Test Automation Specialist to join our team at XPT Software Australia Pty Ltd. As a key member of our software development team, you will be responsible for designing, developing, and maintaining comprehensive test automation frameworks to ensure the highest quality of our web...


  • Perth, Western Australia ABN Group Full time

    About ABN GroupABN Group is a pioneering organization in the building, property, and finance industries, making home ownership a reality for thousands in Western Australia and Victoria. With over 90,000 homes crafted, we've established a reputation for trust and reliability.We're a community of 1,900+ employees and 3,000+ subcontractors, driven by values...


  • Perth, Western Australia Allstar Recruitment Group Full time

    About Allstar Recruitment GroupWe are currently seeking a highly skilled Industrial Automation Specialist to join our team.The ideal candidate will have a solid background working within a process plant environment and possess a good understanding of industrial automation systems.Job Summary:Design, develop, and implement process control systems for various...

  • Automation Specialist

    2 weeks ago


    Perth, Western Australia Allstar Recruitment Group Full time

    We are seeking a skilled Automation Specialist to join our team at Allstar Recruitment Group.Key Responsibilities:Develop and implement process control systems within a related industrial environment.Design and develop systems to improve process efficiency and productivity.Collaborate with cross-functional teams to ensure successful project...


  • Perth, Western Australia Blue Origin Full time

    Role SummaryBlue Origin is seeking a highly skilled Factory Automation Integration Specialist to join our team. As a key member of our manufacturing organization, you will be responsible for the integration of new automated equipment and the modification of industrial control and safety systems.The ideal candidate will have experience with common automation...


  • Perth, Western Australia Pyramid Global Technologies Full time

    About the role of Business Process Automation Specialist at Pyramid Global Technologies: Key Responsibilities: Analyze business processes to identify automation opportunities and assess feasibility.Design and architect RPA solutions in accordance with standard design principles and conventions.Configure new RPA processes and objects using core workflow...


  • Perth, Western Australia RAC of WA Full time

    About the RoleWe are seeking a highly skilled Security Automation Specialist to join our team at RAC of WA. This is an exciting opportunity for you to leverage your expertise in cloud security, automation, and infrastructure as code (IaC) to drive innovation and improvement in our security operations.


  • Perth, Western Australia Blue Origin Full time

    Company OverviewAt Blue Origin, we're revolutionizing the future of space exploration. Our mission is to develop reusable, safe, and low-cost space vehicles and systems within a culture of safety, collaboration, and inclusion.Salary: $115,290-$161,406 per year for on-site WA applicantsJob DescriptionWe're seeking an experienced Manufacturing Automation...


  • Perth, Western Australia Michael Page Full time

    OverviewMichael Page is an industry leading recruitment agency with a strong presence in Perth. We are seeking a highly skilled Senior Environment Automation Specialist to join our team.


  • Perth, Western Australia Seequent Full time

    Marketing and Communications Specialist, APACThis role offers the opportunity to provide administrative and coordination support for various marketing programs and campaigns across multiple channels. Key responsibilities include contributing to the tactical execution of regional marketing activities, analyzing results, and coordinating design and content for...


  • Perth, Western Australia Seequent Full time

    Marketing and Coordination Specialist RoleIn this role, you will have the opportunity to provide administrative and coordination support for a variety of marketing programs and campaigns across multiple channels.Key responsibilities include:Providing analysis of all results and tracking in our CRM (SalesForce) to improve our business intelligence and reduce...


  • Perth, Western Australia Zenergy Full time

    About Zenergy Zenergy is a leading provider of future-proof logistic process automation solutions for airports, warehouses, and the parcel market. Established in 1949, our company has grown to become a global leader with a workforce of 7,500 employees across every continent. A Day in the Life of Our Logistics Safety Specialist This role will see you working...


  • Perth, Western Australia XPT Software Australia Pty Ltd Full time

    Job Title: Test Automation SpecialistAbout the Role:XPT Software Australia Pty Ltd is seeking a skilled Test Automation Specialist to join our team. As a key member of our software development team, you will be responsible for designing, developing, and maintaining comprehensive test automation frameworks to ensure the highest quality of our software...