Lead Social Media Creative Strategist

1 day ago

Sydney, New South Wales, Australia beBeeCreative Full time $100,000 - $140,000
Job Description

We are seeking a highly skilled and experienced Social Creative Lead to join our team. As a key member of our social creative team, you will be responsible for leading social media creative projects and client relationships across APAC from Sydney.

You will work on social creative projects from briefing through final delivery, ensuring creative excellence, fast turnarounds, and a seamless experience for key partners and Enterprise clients.

The role involves:

  • Leading social creative projects for Enterprise clients and advertisers within ongoing partnership programs with Meta, Pinterest, Google, TikTok, and Amazon
  • Assisting with client briefing and creative strategy, providing input into approach, initial concepts, and broader strategy to drive campaign performance
  • Helping clients find the right social creators/influencers for creator campaigns and the right creative partners from within our network
  • Providing strategic and creative input to elevate ideas, craft, and content best practices to ensure impactful creative and campaigns that perform
  • Staying ahead of cultural, platform, and creative trends, bringing fresh thinking and insights to pitches and briefs
  • Delivering excellence in client service and building, nurturing, and growing relationships with key clients and partners
  • Identifying opportunities and contributing ideas to improve our social creative offering, platform, tools, and processes for clients and creators
  • Participating in workshops that bring marketers, creators, and media partners together
Required Skills and Qualifications

To succeed in this role, you will need:

  • Bachelor's degree in marketing, advertising, or communications, or equivalent practical experience demonstrating necessary expertise
  • 6+ years' experience in social media/marketing roles within client-side marketing teams, agencies, or media platforms
  • Demonstrated experience managing end-to-end social video creative projects, including working extensively with and managing creators/influencers
  • A portfolio of past work demonstrating creative strategy, storytelling, and execution across digital and video platforms
  • Deep understanding of social and digital campaign and platform-native content best-practice across platforms like TikTok, YouTube, Instagram, Facebook, and Pinterest
  • Experience working with marketers in large brands, either client side or within an agency or media environment
  • Proven ability to deliver results under pressure with a client service mindset
  • Exceptional problem-solving, communication, and people leadership skills
  • Ability to manage multiple projects and clients simultaneously
  • A strong network of existing relationships within media platform partners and Enterprise marketing teams in Australia is a plus
Benefits

This role offers flexible hybrid working, combining remote work with in-person collaboration.

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