Marketing Generalist

3 days ago


Banana Shire, Australia Printbox, Enterprise Personalized Products Software Full time
About Printbox

Printbox is a leading enterprise personalized products software company that has revolutionized the photo and product personalization market. Our team of 80+ professionals provides a full ecosystem of tools to build best-selling stores for personalized products, serving tens of millions of users in over 50 countries.

Job Description

We are seeking a Marketing Generalist to join our dedicated project team focusing on Masterpiece AI, our flagship product. As a Marketing Generalist, you will play a key role in promoting Masterpiece AI in the global market and taking it to the next level.

Key Responsibilities
  • Strategic Planning
    • Develop marketing strategies aligned with the company's goals and objectives.
    • Collaborate closely with the marketing, product, and sales teams to ensure seamless execution.
  • Market Research
    • Conduct market analysis and trend research to inform marketing strategies.
    • Develop marketing strategies based on market data and insights.
    • Maintain brand consistency across marketing projects.
  • Campaign Management
    • Design and implement marketing campaigns to promote Masterpiece AI.
    • Continuously monitor and analyze campaign performance, making data-driven decisions to optimize strategies.
  • Content Creation and Management
    • Develop engaging content (blogs, case studies, social media posts) to showcase Masterpiece AI's value proposition.
    • Collaborate with the marketing team to develop social media strategies and content calendars.
    • Manage CRM and co-create marketing materials to support sales efforts.
  • SEO and Website Management
    • Update content on the website dedicated to Masterpiece AI to improve search engine rankings and user experience.
  • Event Planning and Management
    • Plan and organize webinars, trade shows, and promotional events to showcase Masterpiece AI's capabilities.
Requirements
  • Minimum 3 years of experience in a similar role, preferably in an IT product company or startup.
  • Excellent spoken and written English - minimum C1 level.
  • Practical knowledge of tools like CRMs, Mailchimp, Asana, Notion/Confluence.
  • Independence in performing duties and a collaborative spirit to work across multiple teams.
  • Excellent communication skills to collaborate with diverse internal teams and external partners.
  • Analytical mindset and strong problem-solving skills.
  • Proactive and possess a 'can-do-attitude', while being excellent at organizing work.
What We Offer
  • Salary based on employment contract.
  • Paid leaves for B2B contract.
  • Cooperation with an experienced team.
  • Benefits, including subsidized medical care, sports card, and life insurance.
  • Flexible hours of work.
  • Workation up to 5 weeks per year after the first year of successful cooperation and workation with reduced working hours after two years.
  • The equipment you will get from us, including a laptop and an additional budget for retrofitting home office.
  • Onboarding stationary from the office in Krakow.
  • Company library: access to Printbox Library App, company Kindle.
  • Printbox for All program, under which you will receive a package of options for company shares (Employee Stock Ownership Program).

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    Banana Shire, Australia Printbox, Enterprise Personalized Products Software Full time

    {"title": "Marketing Generalist", "description": "Join Our Team at PrintboxWe are seeking a highly skilled Marketing Generalist to join our dedicated project team focusing on the Masterpiece AI product. As a Marketing Generalist, you will be responsible for developing and implementing marketing strategies that drive business growth and customer...