Content Creation Specialist

2 weeks ago

Melbourne, Victoria, Australia beBeeContent Full time $65,000 - $88,000
Job Title:

A Content Coordinator is a crucial role in the marketing team, responsible for creating and curating industry-leading content to promote across all owned channels.

Key Responsibilities:
  • Manage the content master planner to ensure timely and effective delivery of content.
  • Curate and create high-quality content for promotion on social platforms.
  • Publish content on Betfair's social media channels, influencing the content strategy and ensuring consistency with brand guidelines.
  • Produce editorial content for the Betfair Hub and support public relations initiatives.
  • Execute best practice Search Engine Optimization (SEO) using industry-leading tools.
  • Create thorough creative briefs for the internal agency team.
  • Review, edit, and upload content to the Betfair Hub within set timelines.
  • Promote, manage, and protect the Betfair brand across all communication channels.
Requirements:
  • Some proven experience in a similar position.
  • Proficient in Microsoft Word suite, Adobe Creative Suite, and Premiere Pro.
  • Previous hands-on experience with WordPress or similar Content Management Systems (CMS).
  • Social media expertise across multiple channels.
  • Proficient in writing social media captions and copywriting.
  • Excellent attention to detail and ability to learn and develop.
  • Availability to work a rotating roster, including weekends.

The ideal candidate will have a passion for sport and content, be an excellent connector, and have strong verbal communication skills.

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