Senior Manager, Demand Generation Specialist

3 weeks ago

Sydney, New South Wales, Australia UiPath Full time
Join UiPath as a Senior Manager, Demand Generation

At UiPath, we believe in the transformative power of automation to change how the world works. We're committed to creating category-leading enterprise software that unleashes that power.

We're looking for a Senior Manager, Demand Generation to join our team. As a key member of our marketing organization, you will be responsible for developing and executing integrated marketing strategies to build awareness, create demand, and accelerate pipeline.

Your mission will be to drive regional demand and opportunity-based marketing campaigns to detect/acquire/engage buying groups, generate new logos, and accelerate big deals. You will plan and manage programs to capture and scale enterprise companies and customers, including digital and outbound campaigns and associated reporting.

You will partner with global marketing and demand generation teams to share regional insight and requirements, identify and develop regional marketing enablement plans, and work together to ensure an integrated marketing approach at global, region, and country levels.

Key responsibilities will include:

  • Developing and executing integrated marketing plans to enable business growth objectives in assigned markets and meet regional sales numbers.
  • Monitoring marketing metrics to ensure optimal pipeline creation and follow-up.
  • Working closely with local sales, customer service, and other local stakeholders.
  • Driving awareness across all channels for UiPath momentum and success.
  • Overseeing digital marketing efforts to enable local awareness and online demand generation.
  • Tracking local lead generation and follow-up activities.
  • Driving account-based marketing programs to support strategic accounts and big deals.
  • Developing customer marketing programs, including customer advocacy and case studies, to drive momentum.

We're looking for a seasoned marketing professional with 10+ years of experience in demand generation, account-based marketing, or campaign management. You should have a strong background in B2B software or technology industry and excellent written and verbal communication skills.

You will be self-directed, result-oriented, and able to manage frequently changing priorities and projects. You will build trustful work relationships with various audiences and collaborate with a rapidly growing sales organization.

Expertise in online and digital marketing execution and an understanding of the latest B2B customer engagement tactics are essential. Solid project management skills, including the ability to lead and collaborate with cross-functional teams, prioritize high-impact activities, and keep complex projects moving forward, are also required.

UiPath is an equal opportunities employer and welcomes applications from diverse backgrounds and experiences. We pride ourselves on our inclusive workplace that provides equal opportunities to all persons regardless of age, race, color, religion, sex, sexual orientation, gender identity and expression, national origin, disability, neurodiversity, military and/or veteran status, or any other protected classes.

We provide reasonable accommodations for candidates on request and respect applicants' privacy rights. To review these and other legal disclosures, visit our privacy policy.

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