Digital Audience Growth Specialist

21 hours ago

Sydney, New South Wales, Australia beBeeAudience Full time $150,000 - $180,000
About the Position

The Growth Marketing and Analytics Lead will play a pivotal role in driving audience acquisition, retention, and engagement across the marketing funnel. This high-impact position sits at the intersection of marketing, content, product, and data.

  • Analyse emerging market and platform trends to identify new opportunities.
  • Develop and deliver strategic insights to drive audience growth and engagement.
  • Provide leadership on content strategies based on audience behaviour and trend signals.
  • Oversight of surveys from design to analysis and insight delivery.
  • Support data-informed marketing initiatives, identifying cross-promotional opportunities.
  • Team management, prioritising workload and balancing business objectives with immediate needs.
  • Oversee dashboards, reports, and tools for stakeholders to self-serve key data.
About You
  • 5+ years in audience research, marketing analytics, and/or insights.
  • Strong quantitative research experience, managing end-to-end research and interpreting data into actionable strategies.
  • Experience with survey and data tools like Q, Alchemer, SPSS, Excel, SQL, Google Analytics, and social platform insights.
  • Ability to translate complex data into compelling narratives that influence decision-making.
  • Proven experience leading or managing a team and collaborating across departments.
  • Adaptability and ability to drive process improvement initiatives in a fast-paced environment.
  • Passion for digital innovation and growth through audience intelligence.

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