Digital Marketing Strategist for Public Sector Engagement

17 hours ago

Sydney, New South Wales, Australia ServiceNow Full time
Job Overview

We are seeking a highly skilled Digital Marketing Strategist to join our team in Australia and New Zealand. This role will focus on creating engaging industry and solution go-to-market strategies to drive awareness, consideration, and purchase.

About the Role

The ideal candidate will have a strong background in marketing campaigns, digital programs, data analytics, and cross-functional collaboration. They will be responsible for supporting and executing integrated marketing campaigns, planning and implementing digital campaigns, utilising data analytics dashboards, and curating engaging content for sales newsletters and campaign updates.

Key Responsibilities
  • SUPPORT AND EXECUTE INTEGRATED MARKETING CAMPAIGNS FOR THE AUSTRALIAN AND NEW ZEALAND PUBLIC SECTOR
  • ASSIST IN PLANNING, TARGETING, AND CREATING DIGITAL CAMPAIGNS
  • IMPLEMENT, MONITOR, AND OPTIMISE ALWAYS-ON ANZ DIGITAL INDUSTRY CAMPAIGNS FOR GOVERNMENT AND HEALTHCARE SECTORS
  • PRODUCE HIGH-QUALITY CREATIVE ASSETS, INCLUDING BANNERS, PROMOTIONAL MATERIALS, EVENT INVITATIONS
  • UTILISE DATA ANALYTICS DASHBOARDS AND PROCESSES TO SUPPORT CAMPAIGN PERFORMANCE DISCUSSIONS AND OPTIMISATION
  • CURATE AND DISTRIBUTE ENGAGING CONTENT FOR SALES NEWSLETTERS AND CAMPAIGN UPDATES
  • MANAGE THE CAMPAIGNS SITE WITH TIMELY CONTENT
Qualifications
  • Bachelor's degree or relevant experience
  • ABILITY TO CREATE PROMOTIONAL ASSETS (INVITATIONS, SOCIAL MEDIA BANNERS ETC) WITH DESIGN AND COPY
  • EXPERIENCE IN PROJECT MANAGEMENT
  • ANALYTICAL AND PROBLEM-SOLVING SKILLS
  • SOLID WRITING, PRESENTATION AND COMMUNICATION SKILLS
  • SELF-MOTIVATED, WHO CAN WORK INDEPENDENTLY
  • ABILITY TO WORK IN A FAST-PACED ENVIRONMENT
What We Offer

As a valued member of our team, you can expect a competitive salary package of $120,000 - $150,000 per annum, depending on your experience and qualifications. You will also have access to a range of benefits, including flexible working arrangements, professional development opportunities, and a dynamic and supportive work environment.

About ServiceNow

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

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