Executive Media Planner

2 days ago

Melbourne, Victoria, Australia beBeeCampaign Full time $70,000 - $95,000
Job Opportunity

This role is focused on supporting the client and activations team in campaign planning and implementation.

The ideal candidate will work with the team to create clear and coherent plans that align with clients' business objectives.

They will be knowledgeable of each medium's capabilities, interpret research and market data to enhance planning and trading effectiveness, and take responsibility for daily campaign implementation.

A minimum 1-2 years of experience in media buying/media planning across offline channels in the advertising industry, a qualified understanding of the Australian media landscape, and proficiency in Office platforms are required.

  • Media planning and execution
  • Campaign trading using the Spark Activation Model & Philosophy
  • TV tracking, optimization & reporting
  • Competitor & market analysis
  • Campaign analysis and optimization
  • Campaign management & finance processes

The successful candidate will develop professional relationships with media partners, clients, and stakeholders, possess attention to detail, and have strong interpersonal, presentation, and communication skills.

Key Responsibilities:

  • Develop and implement effective media plans
  • Analyze and optimize campaign performance
  • Manage day-to-day campaign activities

Requirements:

  • 1-2 years of experience in media buying/media planning
  • Strong understanding of the Australian media landscape
  • Proficiency in Office platforms (Word, PowerPoint, Excel)

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