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Senior Brand Manager

1 week ago

Geelong, Victoria, Australia Aruma Full time
About the Job

We are seeking a talented Marketing Director to join our team and lead our strategic marketing efforts. As a key member of our leadership team, you will be responsible for driving business growth, enhancing brand awareness, and attracting and retaining customers.

Your Key Responsibilities
  1. Drive Business Growth: Develop and execute innovative marketing strategies to enhance brand awareness, generate leads, and boost customer acquisition and revenue.
  2. Lead a High-Performing Team: Skilled in leading and developing high-performing teams, you will manage a minimum of 3 direct reports and build a culture of excellence within the team.
  3. Collaborate with Stakeholders: Collaborate with internal teams to create a new Customer/Participant Value Proposition and promote Aruma's service offerings and competitive advantages.
  4. Build Strong Relationships: Build and manage strong relationships with stakeholders, mentor junior staff, and champion Aruma's mission and values across the organisation.
  5. Design and Optimize Campaigns: Design and optimise go-to-market plans, marketing collateral, and campaigns to position Aruma as a leading disability service provider that upholds human rights.
About You
  • Tertiary qualifications in Marketing, Communications, or related field.
  • 12+ years of Marketing, Brand, or Communications experience with a digital focus.
  • Proven ability to handle marketing in complex environments with multiple products/services.
  • Expertise in rebranding or repositioning businesses or products.
  • Growth mindset, strategic thinking, and hands-on execution capability.
  • Desirable: Knowledge of NDIS funding models.