Marketing Effectiveness Analyst

7 days ago

Sydney, New South Wales, Australia JCDecaux Full time
Transforming the Out-of-Home Landscape

We are seeking a highly skilled Marketing Effectiveness Analyst to join our dynamic team at JCDecaux. As a key member of our research department, you will be responsible for supporting the development and execution of market research and advertising effectiveness studies.

About the Role
  • Support ad-hoc JCDecaux research requirements, including our research community, working closely with the Group Manager
  • Develop and manage JCDecaux PROOF, our program of significant Out-of-Home effectiveness studies
  • Build relationships with research suppliers and agencies
  • Present research findings to clients and develop compelling presentations
  • Localise international research projects from JCDecaux's global network
  • Actively manage our research knowledge, including maintenance of a library of case studies for access by the wider business
Your Skills and Qualifications
  • Experience in research or insights gained in agency, media owner, or client-side environments
  • Knowledge of quantitative and/or qualitative research methods, including survey writing
  • Data/numeric literacy – comfortable with large data sets
  • Exceptional attention to detail and high-level written and verbal communication skills
  • Internal and external relationship building and collaboration
  • Relevant tertiary qualification in Marketing or equivalent
  • Advanced Microsoft Office skills, especially Excel and PowerPoint
Why Choose JCDecaux?

At JCDecaux, your wellbeing, health, and safety are our top priority. We value and reward your contributions and ensure Belonging and Inclusion are at the heart of everything we do.

We offer:

  • A competitive salary range of AU$80,000 - AU$110,000 per annum, depending on experience
  • Opportunity to get an additional week of annual leave after your first year (25 days), volunteer leave, and dedicated celebration and wellness days
  • Participation in our bonus or OTE programs
  • Access to comprehensive training and development opportunities, including personalised development plans and a range of in-person and online courses
  • Fully supported hybrid working arrangements (subject to role)
About You

You'll have a passion for advertising effectiveness and the media industry, with a desire to drive innovation and growth. If you're a motivated and analytical individual looking to make a real impact, we want to hear from you.

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