Digital Content Strategist for Student Experience
6 days ago
This role sits within the Student Experience and Employability, Student Communications team at La Trobe University. The team oversees the digital experience of students and works closely with departments across the university to support the delivery of high-quality user experience and communications.
Key Responsibilities- Content Creation: Plan and edit written communications that are informative, accessible, and focused on the student experience for distribution via web and digital channels.
- Web Content Management: Build, test, and publish web content including web pages and email communications.
- Digital Content Strategy: Develop and implement a digital content strategy that aligns with the university's brand guidelines and supports the delivery of high-quality user experience.
- Chatbot Maintenance: Maintain and improve the university's student-facing chatbot, ensuring it provides accurate and helpful responses to students' queries.
We're looking for an experienced digital content strategist who can develop and implement a digital content strategy that aligns with the university's brand guidelines and supports the delivery of high-quality user experience.
To be successful in this role, you'll have:
- A degree with subsequent relevant experience, or an equivalent combination of relevant knowledge, training, and/or experience.
- Proven experience with web content management systems (CMS), electronic direct mail (EDM) systems, and digital production tools and software.
- Excellent copywriting and communication development skills, with the ability to produce high-quality content for a range of channels, including web, social media, and email.
- Experience managing workflows and prioritizing tasks to meet deadlines.
- Competitive Salary: $80,000 - $100,000 per annum, depending on experience.
- Flexible Work Arrangements: Enjoy flexible work arrangements, including remote work options.
- Professional Development Opportunities: Access to professional development opportunities to enhance your skills and career prospects.
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