Marketing and Communications Specialist

4 weeks ago


Melbourne, Victoria, Australia Source Central Partners Pty Ltd Full time

Job Title: Marketing and Communications Specialist

Company Overview: Source Central Partners Pty Ltd is a leading IT Managed Services company providing IT, Software implementation, and Telecommunication support to businesses across Australia.

Job Summary: We are seeking a highly skilled Marketing and Communications Specialist to join our team. The successful candidate will be responsible for planning, developing, and executing marketing strategies to meet sales targets.

Key Responsibilities:

  • Plan and develop advertising policies and campaigns to meet sales targets
  • Advise on advertising strategies and campaigns to reach target markets
  • Coordinate production of advertising campaigns involving artwork, copywriting, and media scripting
  • Analyse data regarding consumer patterns and preferences
  • Interpret and predict current and future consumer trends
  • Research potential leads in the market
  • Support business growth through preparation and execution of marketing objectives, policies, and programs
  • Advise on all elements of marketing, including product mix, pricing, advertising, and sales promotion
  • Identify market opportunities and advise on the development, coordination, and implementation of plans for pricing and promotion of services offered

Requirements:

  • Bachelor's degree or higher in a relevant field
  • 5 years of relevant experience may be considered in lieu of qualifications
  • Ability to slice and dice databases and perform complex audience segmentation
  • Experience in social and digital marketing, including Google Analytics, Facebook Ads Manager, and Google Ads
  • Proficiency in Adobe Creative Suite
  • Proven ability to work well independently and collaborate to form marketing strategies

What We Offer: Only shortlisted applications will be contacted.



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