Strategic Digital Marketing Professional

4 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000
Customer Lifecycle Marketing Specialist

We are seeking a highly skilled Customer Lifecycle Marketing Specialist to join our team. As a key member of our Growth Marketing team, you will be responsible for managing all aspects of digital marketing, marketing automation, data analytics best practices, platform developments and martech ecosystem architecture.

Your primary goal will be to consistently analyse marketing strategies implemented to ensure they meet best practice and help the business drive more leads, improve conversions and increase retention.

  • Technical Skills:
  • - 2+ years experience using Marketing Automation tools (ideally Hubspot) and Salesforce
  • - Confident using Excel/Google Sheets and working with large data sets
  • - Experience working with additional martech tools including paid ads, lead gen tools, website management, webinars, online chat, project management & marketing attribution models etc.
  • - Experience using Google Tag Manager and Google Analytics is desirable but not necessary
  • - SaaS B2B background preferred
  • Other Attributes:
  • - Team player, self-motivated, able to plan and prioritise effectively
  • - Data-driven, strong attention to detail and continuous improvement mindset
  • - Proven analytical, problem solving, and innovative thinking abilities
  • - Strategic thinking that can see beyond the day-to-day to help the business achieve long-term customer acquisition and retention goals
  • - Excellent written and verbal English communication skills

This role requires someone who is passionate about digital marketing, has excellent analytical skills and can think strategically. If this sounds like you, we encourage you to apply.

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