Global Marketing Strategist for EA Sports

1 week ago


Sydney, New South Wales, Australia Electronic Arts Full time
About the Role

We are seeking a highly skilled Senior Manager, FC Franchise Activation - Markets (APAC & Middle East) to lead the development and delivery of globally connected, locally nuanced marketing activations for EA SPORTS FC in the APAC and Middle East markets.

Responsibilities
  • Oversee the creation of innovative consumer-facing EA SPORTS FC marketing campaigns in the Middle East and APAC that achieve brand and commercial objectives.
  • Collaborate with local experts from key markets in APAC and the Middle East to create globally consistent, locally nuanced marketing activations.
  • Educate internal stakeholders on unique market opportunities across the EA SPORTS FC portfolio of products within APAC and the Middle East.
  • Work closely with local market teams in APAC and the Middle East on effective budget allocation across the EA SPORTS FC portfolio of products.
About You

You will oversee the development and delivery of EA SPORTS FC marketing activations that connect with football fans and FC players in key markets within APAC and the Middle East.

The ideal candidate will have excellent English verbal and written skills, a passion for sport, culture, and lifestyle, and strong collaboration, adaptability, dependability, results focus, initiative, attention to detail, and language skills.



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