Paid Search Marketing Expert

3 days ago

Sydney, New South Wales, Australia beBeeAdvertising Full time $100,000 - $120,000
Search Advertising Strategist

This is a highly specialized role that plays a critical part in driving business expansion through focused online advertising.

As a Search Advertising Strategist, you will be responsible for developing and implementing comprehensive search marketing strategies across multiple clients. Your primary focus will be on managing client accounts, optimizing ad groups, and ensuring campaign performance meets or exceeds client expectations.

You will collaborate closely with the Head of Performance to develop and implement data-driven strategies that drive conversions and revenue growth. You will also be responsible for conducting regular analysis and testing to drive ongoing improvements and optimize campaign performance.

  • Develop and execute comprehensive search marketing strategies for multiple clients
  • Manage client accounts, including campaign setup, optimization, and reporting
  • Collaborate with cross-channel teams to ensure alignment and maximize ROI
  • Conduct regular analysis and testing to drive ongoing improvements and optimize campaign performance

Requirements:

  • 3-5 years of experience working in a digital or media agency with search marketing expertise
  • Strong understanding of search strategy, optimisation, bidding, and conversion tracking
  • Confidence in managing multiple client accounts and working to performance KPIs
  • Experience using Google Analytics, Looker Studio, and other reporting platforms
  • Clear communication and client-facing skills with the ability to explain data and insights

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